There is no problem so grave, no crisis so complicated which cannot be satisfactorily resolved by him in 15 mins. Like his brother, he also previously worked in the automobile industry. The technical brains behind the Company, his knowledge on the operations and the working of machines in unparalleled. He has broken several stereotypes of the garment industry over the years and made the Company what it is today. His understanding of every nook and cranny behind the manufacture of a garment helped him train several women from small villages in Madurai into world class tailors, CAD designers, mechanics and pattern makers.